More than SEO!
Many people think that Search Marketing is PPC (Pay Per Click) advertising. At Pinpoint Search Marketing we use organic search results to get visitors to your site and then specific online marketing strategies to turn visitor into conversions.
It's not enough to get traffic to your website, you want them to take action once they get there. Whether they buy something, sign up for your newsletter, click on an advertisement or simply contact you, you need to convert visitor traffic into dollars.
On average you have 8 seconds to impress your visitor or they're off on there merry way to another site to find what they were looking for.
How is your website working right now?
Small changes to a website can make huge differences in return.
Imagine if your website is receiving 1,000 visitors per day with a 1% conversion rate (which is fairly standard for website's today). If each sale is worth on average $100 that equates to 10 sales per day equaling $1,000.
By making small changes on your website and increasing that conversion rate to 1.5% your sales will make an enormous leap.
Now instead of making 10 sales per day you would make 15 sales per day which would equal $1,500. An extra $500 per day adds up to a massive $182,500 per year extra for your website.
You can't afford not to Optimise your website but make sure you know what to do with that traffic once it comes along!
To learn more about how Pinpoint Search Marketing can help you contact us.